Bed Head’s Colour Goddess Shampoo; new on the outside and just as epic on the inside. A color enhancing formulation- not only designed with but used by salon professionals. Delivering salon results and salon experience at home.The Bed Head color care range- with a Colour Protection System- has been tailored with professionals to care for and revive chemically treated hair and enhance color vibrancy. This color shampoo is oil-infused to help with color maintenance and to keep color looking electric. The shampoo deeply cleanses- nourishes- and smooths so hair is left refreshed- healthy and frizz-free. Formulated with Vitamin E and Linseed that are essential nutrients and powerful antioxidants- Coconut Oil that is rich in fatty acids and is known to penetrate- condition and soften colored hair- Amodimethicone to smooth frizz- flyaways- and static- Sweet Almond Oil for hydration and nourishment- and Keratin that helps structure and repair damaged hair. Features a creamy toffee fragrance. How To Use: Lather the shampoo into wet hair- then rinse. For best results- follow with the Colour Goddess Conditioner.