Color Wow Color Security Shampoo is 100% clean- residue-free- sulfate-free shampoo for glossier- healthier hair. Leaves nothing behind to dull hair or to block follicles which can cause thinning or hair loss Keratin-safe- extension-safe- perfect for all hair types Prevents color fade No sulfates- no silicones- no conditioning agents- no parabens- cruelty-free- gluten-free This renegade shampoo is leading the “bare hair revolution - unlike typical shampoos- Color Security Shampoo is uniquely formulated with: NO silicones or natural oils NO conditioning gums NO pearlizing agents NO thickening resins NO parabens Perfect for all hair types. Best shampoo for color-treated hair- safeguards against color fade. Heathiest shampoo for thinning hair. Ideal for curly hair- coarse hair- frizzy hair- oily hair- dry hair- damaged hair- fragile hair- or if you have extensions. Rich-lathering- advanced sulfate-free formula gets your hair clean- helps prevent thinning and keeps your color WOW! How to Use: Apply a coin size amount to wet hair and massage into lather. Rinse. Follow with Color Wow Security Conditioner and style as usual.