If you want the kind of sexy iconic hair Chris Appleton is famous for- super healthy- supple- glossy hair texture- this is the masque for you! Perfect for all hair types: fine- thin- coarse- frizzy- curly- wavy. Best treatment for dry- dehydrated- or damaged hair. Essential treatment for color-treated- chemically-treated- or keratin-treated hair. It’s a completely different texture than any other mask: It isn’t a cream- it isn’t a liquid. It isn’t a paste. So- unlike most masks it doesn’t just plop on top- coating your hair with thick- heavy moisturizers that make your hair smoother- weighing it down and leaving it flat. Money Masque is an inside job: it instantly penetrates hair’s cuticle- and goes deep into the cortex to deliver massive hydration and rich- powerful Mediterranean-derived ingredients: Blue Sea Kale: helps bind sulfur with damaged keratin to restore strength and elasticity. Has color-protective antioxidants. Extra fortifying for chemically-processed strands. Mediterranean Sea Kelp/Algae Blend: A powerful combination of natural moisturizers that deliver long-lasting hydration for dry- porous and chemically-processed hair. Also chock full of nourishing minerals- vitamins and carbohydrates. Hydrolyzed Vegetable Protein Complex: The ideal weightless surface smoother for even superfine hair- it’s a straight-up miracle for bleached- fragile tresses. How To Use: Apply after shampooing. Squeeze hair to remove excess moisture- then apply to wet hair. Use fingers (or a wide tooth comb) to work product through to ends. How much you use depends on the length- thickness and health/condition of your hair. Start with one “finger scoop and apply enough to cover hair from roots to ends. Apply more product as needed. Leave mask on hair for 3 to 5 minutes in the shower- or up to 20-30 for a deep treatment. (There is no problem if you leave the mask on longer- it will auto-stop when your hair strands have reached the saturation point.) There is no need to shampoo after using- simply rinse hair thoroughly. Money Masque benefits and effects last for days and through several shampoos. We recommend using it every 3rd shampoo.