IGK Blonde Pop Purple Toning Conditioner - 34oz

Instantly neutralize brass- soften strands- moisturize- and add shine with this blonde-enhancing conditioner. Treat blonde and highlighted hair to the ultimate balance between color-toning pigments and essential moisture for 7x reduced brassiness* and a brighter- more vibrant look. Boosted with violet pigment- purple rice- and moisture-rich squalane to restore essential moisture- brilliance- and shine. Key Benefits: 7x reduced brassiness*- brighter shade- moisturized strands- 450F heat protection Soften- strengthen- hydrate- add shine Squalane-infused to help restore moisture- brilliance and shine Ultra-clean formulas *When used as a system of Blonde Pop Shampoo- Conditioner and L.A. Blonde Treatment Spray How To Use: Apply to wet hair- wait 3 minutes- rinse. #IGKBlonde