Power blonde formula updated to the highest standard. This means exceptional quality and results that will excite you- without losing performance. Power Blonde contains the Bond Fuser technology. Bond Fuser (L-Arginine and Glucose) has bond building properties. Creating bonds that help to keep hair strong during the lift. Benefits: = Provides up to 9 levels of lift Premium perfect neutralization due to Anti-yellow-agents counteracts on Pheomelanin in the hair to avoid warm yellow undertones Cleans out coloration build-up Easy workable consistency Accelerated lift in the early stages of lightening Improved formula: Dust-reduced powder and less swelling- for precise control in application Used for: thick to coarse hair- level 5 and darker- suitable for all color techniques With integrated Bond Fuser Technology- creating bonds that help to keep hair strong during the lift Contains caring ingredient(s) How To Use: Mixing ratio: 1 part Power Blonde + 1½ parts Keune Cream Developer (1:1½) Apply the formula to dry hair. For more personalized consistency apply the Thickener to your product. 1 gram on 10 grams on total formula mixture. Processing time: Do not process under heat. Maximum 50 minutes- or until the desired color has been achieved. The actual processing time depends on the hair structure- thickness- hair type- the natural color level- synthetic pigments — and the strength of the Tinta Cream Developer used. Rinse thoroughly and cleanse with Keune After Color Shampoo. KeuneUB24 Rinse and apply the Keune After Blonde Treatment or the Ultra-Strengthening Revive Balm.