Pravana Color Protect Cleanse Shampoo - 34oz

Pravana Color Protect Shampoo is proven to improve manageability and color longevity- while adding shine and smoothness. Clinically proven to ensure color lasts up to 60 washes. Antioxidant properties stop residual oxidation. UV color protectors reduce color fading. Enriched with Silk Amino Acids to help build strength. From red to blonde- brunette and even VIVIDS creative color clients- Pravana Color Protect is a MUST for every stylist. How To Use: Wet hair and lather a quarter sized amount into the hair. Rinse thoroughly- repeat if necessary. Follow with Color Protect Conditioner.